What are your key customer segments and their requirements for products and services? What is the potential for differentiation from rival competitive offerings? What should be the pricing and bundling for new products? What support model is needed? How about the channel and marketing model? How can the ubiquitous internet be used to establish customer metrics and feedback loops?
We support product development and management using our experience of internet service development and management. Services include:
- Market requirements analysis
- Competitive assessments
- Performance analysis
- Product portfolio development
- Value proposition / white paper development
- Business case development